Beyond the 2027 Lamb Crop

Beyond the 2027 Lamb Crop

Are We Building or Borrowing from the Future? Much of the analysis surrounding the Western Australian sheep industry has traditionally centred on one question: How many breeding ewes do we have? It's an important question, but perhaps not the most useful one when...

The Market Doesn’t Trade Estimates

The Market Doesn’t Trade Estimates

For years, the Australian sheep industry has asked the same question: How big is the national flock? In my view, we're asking the wrong question. Whatever the answer may be, it's of limited value in helping us understand where the market is heading. The market doesn't...